First, this is the basic rule of internet marketing:
How to make $1,000,000 OR MORE with Internet Marketing in 2 Easy Steps:
- Always hold something back
There you have it. Ok, send me just 3 payments of $97.
Everyone wants to sell information. It’s easy. It’s instantly transferable, carries whatever value your marketing can put on it, is infinitely scalable, and often costs almost nothing to produce.
To be precise: most internet marketers are out to make you unhappy. That is the role of advertising – make you unhappy so you buy something. Pour lemon juice on any open wounds, then sell you aspirin.
This isn’t to say some tips aren’t valuable, but at the end of the day, marketing is conceptually very very simple: it’s (1.) Irresistible or compelling offer + (2.) Eyeballs of potential buyers – attention. That’s it. Everything else is smoke and mirrors.
Are there awesome new whizbang ways to get eyeballs? Sure, sometimes, and that’s worth money… but usually, it’s this recipe:
- All your problems in life are because you don’t know secret X.
- I have learned secret X, and will sell it to you.
- Once you know secret X, your wildest dreams will come true.
Call me crazy, but I want to make the world a better place, not just sell you some junk. It would frankly be better to to copy some internet marketing “guru”, but does the world need another person taking money from idiots?
If you keep buying internet marketing products and not implementing them, then yes – I said it – you’re an idiot and will soon be parted with your money.
It’s all traffic and conversion. Everything else is BS – so tune out the noise and focus on the basics of your business, whatever that is for you. Hone your offers, and get potential buyers to see it.